OpenAI reportedly working on social media platform to compete with X

OpenAI is in the early stages of developing its own social media platform to directly compete with Elon Musk’s X, according to a new report.

As reported byThe Verge, the project, currently a prototype, is supposedly focused on ChatGPT’s image generation but with a social feed. However, it’s not known if this will be a separate app or built into ChatGPT itself.

ChatGPT privacy- ChatGPT logo on a abstract secure technology background

This new social media platform is reportedly being designed to haveAIhelp people share their content. One person who works for a rival AI company told The Verge that Grok’s integration with X “made everyone jealous.”

“Especially how people create viral tweets by getting it to say something stupid,” they added.

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Rumors of the app first began back in February when it was reported that Mark Zuckerberg’s Meta was releasing a standalone Meta AI app to compete with ChatGPT.

In response, OpenAI CEO Sam Altman tweeted: “Ok, fine, maybe we’ll do a social app. Lol, if Facebook tries to come at us and we just uno reverse them, it would be so funny.”

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lol if facebook tries to come at us and we just uno reverse them it would be so funny 🤣

Additionally, Altman has been discussing the project with outsiders and getting feedback on it.

sam altman theo von

Meanwhile, Zuckerberg released his ownX-like app in 2023 dubbed ‘Threads’and it is deeply integrated with Instagram, giving it a massive pre-existing install base.

ChatGPT has seen massive growth in 2025 with its new image-generation technology. In March, Sam Altman even claimed itcouldn’t keep up with the demandof producing Studio Ghibli-style images as part of an ultra viral trend.

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“We just haven’t been able to catch up since launch so people are still working to keep the service up. Biblical demand, I have never seen anything like it,” he said. The site even had tointroduce rate limitsbecause of how many people were using the service.